More than a brand
Fashion that
gives back.
Every CAD piece you wear funds real rescue work, not as a marketing line, but as a number on a receipt that goes to dogs who need it.
Every rupee of profit from our dedicated cause collection goes directly to The Pawsome People Project. No caveats, no overhead cuts.
Shop the Cause Collection →20% of profits from all our tees, tanks and sweatshirts goes to The Pawsome People Project. Wear what you love. The cause comes with it.
Shop All Products →Who they are
The Pawsome People Project
A Coimbatore-based animal welfare initiative dedicated to rescuing, rehabilitating, and rehoming stray dogs. Every dog they save gets a second chance: medical care, a safe space, and eventually a home.
The tee on your back means a dog gets a roof over theirs.
Learn more about their work →Partners
The Pawsome People Project
Street-dog rescue in Coimbatore. 3,400+ meals funded through CAD orders, counted from their receipts and updated monthly.
Shop their collection →Your organisation?
We build official merch with animal-welfare and community organisations — our designs and production, a real share of every sale to your work.
Talk to us →